iFLYTEK Shines at BEYOND Expo 2025 in Macao

On May 21, the BEYOND Expo 2025 kicked off in grand fashion at The Venetian Macao Cotai Expo under the theme "Empowering Asia, Bridging the World." As Asia’s largest-scale technology innovation and sustainability expo, this year's event brought together global tech leaders, investors, and prominent figures from government and academia. Over 800 cutting-edge enterprises and 25,000 attendees worldwide gathered to showcase groundbreaking innovations and explore the latest technological trends.

As a pioneer in artificial intelligence, iFLYTEK was invited to participate in this premier tech showcase. At Booth J10, the company presented its comprehensive suite of AI technologies and applications. Products powered by the iFLYTEK SPARK Model—including Spark Trans, the iFLYTEK Translation App, iFLYTEK Translator, Smart Office Notebook, and iFLYTEK Conference Earphones—drew significant crowds, with attendees eager to experience them firsthand.

As a vital hub for cultural exchange between China and the West, Macao boasts a diverse blend of cultures and complex local language practices, creating a strong demand for multilingual translation. iFLYTEK's AI translation products perfectly meet this need. Leveraging cutting-edge artificial intelligence technology, the company has built a comprehensive translation product matrix spanning both commercial and consumer applications. Supporting mutual translation across hundreds of languages and covering all scenarios, these products enable "one-click cross-language communication" to fulfill communication and content organization needs.

As the official AI simultaneous interpretation provider for BEYOND Expo 2025, Spark Trans delivered real-time multilingual interpretation services for the event's forums. Featuring live subtitles in multiple languages, the solution ensured seamless cross-language communication, enabling global participants to fully engage in this intensive, high-caliber exchange of ideas. This breakthrough in AI interpretation helped drive meaningful discussions on technological innovation and international collaboration.

To date, Spark Trans has served users in 50+ countries and regions, supporting 400,000+ events with over 400 million total attendees. It has become a staple at major international gatherings including the China International Import Expo, World Artificial Intelligence Conference, Zhongguancun Forum, and UNESCO events. 

The expo featured notable testimonials: Dhruv M. Jain, founder/CEO of AIGreen, used the iFLYTEK Translation App to present his algae-based biotechnology for indoor environments. The Hong Kong-based Indian entrepreneur expressed amazement at the accuracy of the Chinese-developed software, calling it a true enabler of global communication.

Similarly, Cheng Shuxin, founder of fashion-tech brand Scry and Director of the Innovative Design Studio at Central Academy of Fine Arts' School of Design, incorporates iFLYTEK's speech recognition product Deepting into daily classroom activities. "iFLYTEK's tools are remarkably practical," Cheng noted. "They significantly enhance teaching efficiency and have become popular among both faculty and students for content communication and organization."

More than just a technology showcase, BEYOND Expo 2025 served as a crucial platform for global tech collaboration. Moving forward, iFLYTEK remains committed to innovation-driven development, advancing AI research and applications to empower Asia and connect the world—contributing its expertise to ensure technology better serves humanity's progress.